SEWA Grih Rin Limited (SGRL) provides affordable housing finance to under-served, low income households in urban and peri-urban locations in India. By creating an asset in the woman’s name, SGRL champions their financial inclusion and active participation in improving the quality of living for their entire family.
Poised at the threshold of pan-India expansion, SGRL commissioned Codesign to create branding & identity that could express its unique development-driven finance offering, and connect across its audiences of women loanees, investors & policy makers.