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Kickstart Uni Life

Brand Identity for Unilodgers

As the world’s largest student housing provider, Unilodgers needed a brand to speak to its student audience around the world with one voice. We partnered with the core team, to create a global brand identity that reflects its inherent youthfulness with positive trust cues—helping students feel both excited and confident as they kickstart a new phase of life.

The new Unilodgers language talks to the fun & optimism of uni years, balancing it thoughtfully to communicate the simplicity and robustness of experience. With a compact set of distinctive elements, the Unilodgers design system transitions with ease across playful and straightforward communications.

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