Bringing Clarity to Glass
Identity Design, Print Communication & Environmental Communication Design for Glasxperts
Glasxperts was launched as a one-stop glass solutions brand by market leader AIS Glass in India. Working closely with the internal stakeholders, we helped create a clear articulation of the brand for consumers.
The articulation was expressed through the design of the core identity, key marketing collateral and extended through the design of the environmental graphic of the experience centre, bringing to life the diverse but relatively little understood applications of glass in interiors.
Retail Spatial Design: Lotus